The Fashion Industry Goes Green with Renewable Energy

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Everyone can wear green these days, and we’re not talking about color. The fashion industry has taken an interest in renewable energy.
At first, well-known and celebrated brands like Louis Vuitton and Gucci were quiet about their efforts to go green. Now, many are beginning to reveal their efforts and let the world know that high-end fashion isn’t blind to the concerns of the planet.

Sustainability is fashionable and continues to expand throughout the industry.Connect Electric wants to highlight some of the most notable green developments in fashion.

H&M and Patagonia Are All In

Patagonia has never wavered from its belief in being environmentally conscious. Since the company was founded in 1973, it has remained focused on reducing and neutralizing its waste output and taking steps to reverse climate change.

In 2015, Patagonia reported that they produced 203,502 kilowatt-hours of energy using its on-site solar array. It also purchased an additional 980,112 kilowatt-hours of green power. The company’s goal is to continue to increase its reliance on renewable sources.

Patagonia took it a step further by creating a $35 million fund to assist homeowners who want to install rooftop solar systems.

H&M is also on board with the green movement. The company pledged to work toward obtaining all its power from renewable sources by 2030. They want to be climate-positive by 2040. As of 2016, H&M was already at 90% reliance on green energy.

Solar Textiles Blends Fashion and Renewable Technology

Aniela Hoitink, Ralf Jacobs, Marina Toeters, and Meg Grant are four designers who have come together to create Solar Fiber. The group works to further blur the lines between fashion and sustainability.

“If you look around you, textiles cover so many surfaces, so why not give them a ‘superpower’ that can take advantage of this, like solar energy harvesting,” Grant explained.

Their concept involves creating photovoltaic fabric using a yarn that can be applied to a variety of other materials. It will collect energy that can do things like power mobile phones.The team developed a prototype shawl that shows the amount of generated energy in real-time.

According to Grant, the undertaking is open-source and completely voluntary. That means their findings are available for others to use or further develop.

“We are open-source because we believe that this kind of technology could be so game-changing that it should be in the public domain.”

The minds behind Solar Fiber aren’t the only ones with their sights set on green fashion. School of Visual Arts NYC, MFC in Products of Design graduate Damon Ahola was inspired to experiment with kinetic energy after a visit to the gym. After watching people on treadmills, Ahola explained that “I thought we were all exerting a huge amount of energy while at the same time consuming a vast amount of electrical energy.”

This led to the creation of Harvest, a lithium-ion battery that can be embedded in footwear, attached to bicycles, or stowed in pockets. It can be plugged into a smartphone to display the user’s metrics through an app.

It’s clear that the future of fashion includes sustainability. If you are interested in making your home or business go green, let us know. Connect Electric can introduce you to green power for any industry.


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