Integration

Data integration is a vital facet of most successful organizations. While many businesses invest in customer relationship management software (CRM) and enterprise resource management software (ERP), they won’t be getting the most out of their solutions until the products are fully integrated. Microsoft Dynamics 365 is Microsoft’s latest offering in their legendary Dynamics product suite; while it is a powerful, cutting-edge program, many businesses choose to complement it with a unique CRM such as Salesforce. Separately, these two industry titans revolutionize the way a business collects and manages its data. But data integration—facilitated by companies like Rapidi—finally grants their users access to their full potential, and allows for the greatest return on investment possible for the purchasing company.

The Data Integration Project that Revolutionized the Way Varitronics Did Business

VariQuest—a significant US-based wholesaler of specialized printers and related equipment—was a long-time user of Salesforce. In 2018, VariQuest decided to make the jump from a Salesforce-based ERP to the latest version of Microsoft’s Dynamics product suite, Dynamics 365 Business Central. Because they wanted to align their CRM and ERP as closely as possible to maintain efficacy of data acquisition and dispersal, they elected to integrate the two systems using RapidiOnline.

Tom Hallbeck, the Director of Operations at VariQuest, had only positive things to say about his experience working with Rapidi, a company with nearly three decades of leading experience in the realm of data integration and replication. He praised the ease of operation, saying that the best thing about RapidiOnline was that “it is very simple—it just works…they are experts on both Salesforce and Business Central”. Familiarity with the integrated programs is crucial to the success of any data integration project, and RapidiOnline is a Microsoft-certified solution. They’ve been working with Microsoft’s products since GP, and their expertise has set the standard for nearly thirty years.

Fast, Efficient Integration Between Dynamics 365 and Salesforce

With RapidiOnline working for your business, data integration between Salesforce and Microsoft Dynamics 365 has never been faster. RapidiOnline’s intuitive interface means that there is minimal training required for your staff, and no coding or programming knowledge required. Plus, RapidiOnline’s subscription based program ensures that your organization always has access to the most up-to-date version of your integration solution.

Alt attribute: A successful Salesforce-Microsoft Dynamics 365 integration means heightened capacity for collaboration, efficiency, growth, and quality of service.

Rapidi’s pre-configured solutions are ready for implementation right out of the proverbial box, and can integrate Salesforce (Enterprise, Professional, and Unlimited) with any of the Microsoft Dynamics ERP or CRM products. Rapidi can also work alongside your management team to craft a solution custom-tailored to your business’s precise needs. The ensuing deployment is quick and painless, with minimal disruptions to your business’s day-to-day functions, regardless of the scale of the operation.

Eric Clay, the Information Technology Director at The Ken Blanchard Companies, is also unflinching in his positive regard for Rapidi’s expertise. Clay values “robust systems” that “don’t need a lot of care” and can “run autonomously”. RapidiOnline brought all of these qualities to the table and more, with its proprietary technology proving to be a powerful yet agile solution to the integration problems at hand.

Are There Data Integration Challenges Specific to Microsoft Dynamics 365?

Considering all the reasons to do so, why would any company with unique CRM and ERP software hesitate to integrate the two? Often the concern has to do with budgeting; integration can be rather costly, and some companies (especially small or new companies) don’t feel that they can afford it. Integration almost guarantees a quick return on investment, but many businesses have simply gotten used to workarounds, and have normalized them to such a degree that they have a hard time imagining how much more effective their routines could be.

One significant challenge specific to Microsoft Dynamics 365 is that it doesn’t support timestamps, making it difficult to identify new and modified information.This means that integrating other systems which may include timestamps can prove troublesome. Luckily, RapidiOnline is a simple, effective solution; RapidiOnline’s mirror technology is a distinct binary SQL database specifically designed to eliminate the timestamp problem.

How Data Integration Lets Your Business Get Ahead of the Competition

It’s time to make manual integrations and double data entry a thing of the past. Your sales teams rely on up-to-date information to deliver quality customer service. Any time a team-member does something manually, there’s the risk of human error. Unfortunately, this error can translate directly into poor customer engagement and hours wasted chasing down correct information or operating from out-of-date data. When your Salesforce and Microsoft Dynamics systems are fully integrated, your organization is well-positioned to take full advantage of the data it has at its fingertips.

Data integration means optimization in the realms of finance, marketing, and sales from quote to order to payment. Integration saves your organization time and money, and can facilitate exponential growth. The best business practices start with Rapidi; click here to learn more about how data integration can help your company get a leg up on the competition.

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